American offers a behind the scenes look at the design process for their new uniforms

American just announced that they’ve partnered with fashion designers Ken Kaufman and Isaac Franco of KAUFMANFRANCO to design new uniforms for their customer facing employees. From the press release:

The design process with KAUFMANFRANCO will take approximately 18 months, from sketches to fabric selection to focus groups and fit tests, before the new uniforms are rolled out in 18 to 24 months.

This will be the first complete redesign of their uniforms in 20 years. American posted another one of there “Behind the Scenes’ videos.

For an interesting look at American’s uniforms through the years check out Uniform Freak.

Have a great weekend!

Leave a Reply

Your email address will not be published. Required fields are marked *