American Airlines Special Event: Film Festival for LAX to JFK passengers

Passengers traveling from Los Angeles to JFK today will get to take part in a high altitude film festival. From a USC Annenberg School of Communications press release:

Universal Pictures partnered with USC Annenberg to develop ideas to celebrate the Studio’s 100th anniversary.

Now, one of the USC students’ ideas is taking off on April 30 with the first-ever inflight film festival to commemorate the Studio’s legacy and 100 years in moviemaking. Universal Pictures is teaming up with American Airlines to welcome customers onboard Flight 1 and Flight 22 with this special in-air transcontinental film festival featuring two of Universal’s beloved films, Field of Dreams and Seabiscuit.

As a toast to Universal’s special day, customers onboard select American Airlines flights between New York’s John F. Kennedy International Airport (JFK) and Los Angeles International Airport (LAX) will be invited to sit back and enjoy the films. Gift bags will be distributed at the gates of participating flights prior to departure, giving customers a coupon for a free 15-minute inflight internet session, headphones and classic movie candy.

You don’t have to be a passenger on one of the two flights participate:

Fans will have a chance to be one of 10 winners, randomly selected from qualifying tweets. Winners will receive an in-air Universal Centennial Blu-ray prize pack. Anyone can join in for a chance to win by using the hashtag #Universal100 in their tweets from April 30 through May 1.

Go here to read the press release and follow @AmericanAir for more details.

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Photo: Universal’s logo in the ’40s
Credit: PappyV on Flickr